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Netflix Dishes The Data
Being transparent: Long-serving Netflix execs love to ruminate on the era when the company was a DVD mailing service, but what felt pertinent this week was the streamer’s more recent transformation into an outfit that is very much at ease with transparency over viewing data. The murky days of walled gardens and numbers being kept hidden from even the most in-the-know producers appear behind us, and Ted Sarandos was in the English capital to beat this particular drum. In a fortuitous bit of timing that was probably more execution than luck, the CEO keynoted a Netflix-sponsored RTS London Convention event in the week that the streamer’s latest data
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