Prime Video has expanded X-Ray, its product feature offering on-screen actor credits and production information, to offer viewers recaps of episodes or full seasons of Amazon MGM Studios Original series.
The generative AI feature, X-Ray Recaps, creates “brief, easy-to-digest summaries of full seasons of TV shows, single episodes, and even pieces of episodes,” a blog post explained, “all personalized down to the exact minute of where you are watching.”
The offering is designed to increase engagement and reduce friction for viewers who either stepped away from the TV or stepped away from a show midway through a season.
X-Ray Recaps builds upon Prime Video’s existing X-Ray features, which offer trivia and information about elements like the cast or the soundtrack as well as production details. As Prime Video has added live sports, notably NFL Thursday Night Football, it has integrated X-Ray into telecasts, helping viewers identify players and
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