Netflix is claiming a nine-figure global audience for its Nov. 15 boxing spectacle between Jake Paul and Mike Tyson.
The streamer says 108 million people worldwide watched social media star-turned-boxer Paul beat the 58-year-old former heavyweight champion. Those figures are based on U.S. viewing tallies from analytics company TVision and Netflix’s first-party data for the rest of the world. The 108 million figure comes two days after Netflix said 60 million of its member households worldwide (about one of every five subscription holders) watched the bout, with a peak of 65 million concurrent streams.
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Prior to the Paul-Tyson bout, a title fight between women’s super lightweight champion Katie Taylor and Amanda Serrano (Taylor won a controversial unanimous decision) brought in 74 million viewers worldwide, with 47 million watching in the United States, according to average minute audience (the closest streaming analogue
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