If there’s anyone who understands how significantly the cultural impact of talk shows has drifted away from late night and daytime TV to podcasts and YouTube, it would be Conan O’Brien.
The former NBC Late Night and Tonight Show and TBS Conan host ended his late night run in 2021, shifting his focus to his podcast, Conan O’Brien Needs a Friend. He was early to the video podcast game there, too, pulling clips when many other top shows were still audio-only, and clips from his HBO travelogue Conan O’Brien Must Go also travel well on social media.
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And yet, it wasn’t until last year when he realized just how impactful digital media had really become, after his appearance on the YouTube interview series Hot Ones went extraordinarily viral.
“That was the moment the scales fell from my eyes,” O’Brien told
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