Amazon has announced the dates of its upcoming 2026 Big Spring Sale, and there’s plenty to know before it kicks off. The retailer runs deals year-round, but a handful of major shopping events tend to bring the biggest savings — think Prime Day, Black Friday and Cyber Monday. The Big Spring Sale is the latest addition to that calendar, and it’s quickly becoming an anticipated event. For 2026, the sale runs March 25 to 31, giving shoppers a full week to browse deals and shop across every category.
When will the sale take place?
The Amazon Big Spring Sale is back for 2026, kicking off at 12.01 a.m. PT on March 25 and running through 11.59 p.m. PT on March 31. Over the past two years, the Big Spring Sale has taken place in March. In 2024, the sale ran from March 20 to 25, and in 2025, it ran from March
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