Jennie and Ray-Ban have made it official.
The Blackpink superstar, who has rocked the sunglass line in the past, has joined the family as a global ambassador for both Ray-Ban and Ray-Ban Meta lines. In announcing the new partnership, the brand praised the K-pop star as “a living embodiment of the Ray-Ban DNA, ruled by a restless spirit for expression and innovation.”
She returned the compliment. “I’m really happy to be partnering with Ray-Ban,” Jennie said in a statement. “It felt natural from the beginning. To me, confidence isn’t loud; it comes from feeling comfortable with yourself and expressing who you are in a quiet way. Ray-Ban has that same energy — simple, expressive and easy to live in. I love pieces that stay with you every day and become part of your mood, and this collaboration fits perfectly into that.”
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