In the wake of two massive US court losses around child safety online, Meta is expanding its teen safety programs. The company said on Thursday that it is expanding the use of its PG-13 movie rating-inspired standard to teen accounts internationally, particularly to Europe.
The PG-13 rating, as we all know it, was created by the Motion Picture Association. It’s essentially a warning sign to parents that a film has content that may not be suitable for kids under 13 years old due to violence, language, sex or other factors. Instagram’s teen accounts restrict the kinds of content those users are fed, saying it is now “inspired” by the MPA’s PG-13 rating.
Meta rolled out these changes in the US, UK, Australia and Canada in October 2025. Shortly after, the MPA sent Meta a cease-and-desist letter in November 2025 for using the PG-13 term without permission. By March, the two organizations struck an agreement to clarify what
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