YouTube Is Raising Prices for Premium Subscribers

When it first launched back in 2007, it would have seemed laughable to suggest paying a monthly subscription for YouTube. But fast forward nearly two decades, and YouTube Premium is actually a solid deal. With it, you get a mostly ad-free experience, with exclusive features and perks like YouTube Music. Of course, those benefits may only be worth it for the right price.

On Friday, YouTube started informing subscribers that it will be raising Premium prices for all account types. Going forward, individual YouTube Premium plans will go from $13.99 to $15.99 per month; annual plans will rise from $139.99 to $159.99 per year; family plans will go from $22.99 to $26.99 per month; and student plans will increase from $7.99 to $8.99 per month. That’s only taking into account YouTube’s pricing itself. If you subscribe to Premium through the YouTube app on iOS, YouTube applies an extra fee to

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