
Tyrese Haliburton, the Indiana Pacers star point guard who lit last year’s NBA Playoffs on fire, is headed to Hollywood — but not via some sort of trade to the Los Angeles Lakers or Clippers.
Haliburton, a two-time NBA All-Star and an Olympic gold medalist, is launching a production company, The Hollywood Reporter has learned. His Zero Doubt Creative has signed a multiyear production and development partnership with Brent Montgomery‘s Wheelhouse; Zero Doubt Creative and Wheelhouse Sports will collaborate on original entertainment and branded content.
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Some of the Zero Doubt/Wheelhouse stuff will be pitched for sale across the broader landscape, other content will be for Haliburton’s YouTube and social media channels.
“I’ve always been inspired by the power of content,” said Haliburton. “Especially the ability to create ideas, moments and experiences that can connect people through storytelling. As I’ve gotten older and experienced
...Keep reading this article on Hollywood Reporter.