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‘All Of Us Are Dead’ Creator Talks Webtoon Business, Netflix’s Second Season & 11-Year Adaptation Journey

EXCLUSIVE: When webtoon artist Joo Dong-geun published All of Us Are Dead on Korean platform Naver in 2011, he never expected that it would take 11 years for his zombie story to be turned into a series — one that also became the first Korean show to rank number one on its global top 10 list after Squid Game achieved the feat.

In those 11 years, Joo witnessed how Korean studios and companies awakened to the financial and artistic potential of Korean zombie IP after the success of Train to Busan and Kingdom, as well as the global recognition of Korean webtoons after their adaptations into some of the streamers’ most successful shows. Some of these shows include Disney+’s Moving as well as Netflix‘s Sweet Home.

In a way, the long webtoon-to-series journey of All of Us Are Dead reflects some of the biggest shifts in the

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