Asian streamers and producers discussed survival strategies, including the launch of a joint content fund, to stay competitive against the growing dominance of Netflix, at a conference at Busan’s Asian Contents and Film Market (ACFM) today.
Tcha Seungjae, a former producer and Dongguk University professor, laid out proposals for building a coalition of Asian OTT companies for “continuous production and expansion of original content.”
Using Nordisk Film & TV Fund as a case study, Tcha proposed raising pan-Asian funds from both private and government sources; schemes to facilitate joint production, as well as sales and acquisition of each other’s content; and also suggested countries in the region work together on areas such as governance, profit-sharing and training.
Referring specifically to the Korean market, Tcha said local streamers did not struggle with the ability to produce good content, but that they lacked resources to be able to
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