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‘Beast Games’ Sets Unscripted Audience Record For Prime Video With 50M Global Viewers In 25 Days

Beast Games has set a record for Prime Video, becoming the streamer’s most-watched unscripted series ever in its first 25 days.

According to Prime Video, the series has racked up 50M viewers globally in that time frame. That also makes it the second most-watched and second most acquisitive new series of 2024, behind only Fallout.

Prime Video says that more than half of the Beast Games audience is based internationally with especially strong performances in India, the UK, and Mexico.

It’s unclear exactly how Prime Video is quantifying “viewers,” since there is no way for the streamers to determine exactly how many people are watching via a single stream, or if anyone is watching at all. It’s possible that the company is using active sub households to arrive at this number, like Paramount Global does, but Amazon has declined to provide guidance when asked.

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