CNN‘s upcoming streaming service, set to debut in the fall, will be “one simple way to explore the very best of CNN journalism on your phone, your connected TV or other digital device,” the network’s chairman and CEO Mark Thompson told advertisers this morning.
At the Warner Bros. Discovery upfront, Thompson said that the service would include live channels and news feeds and exclusive programming and other content. He said that further plans will be revealed in the coming weeks, but the launch will be first in the U.S. and then internationally. He also said that it would be part of a new “all access” subscription, as the network has gone the subscription route on CNN.com.
The service will be the network’s latest effort to establish a standalone presence to counter cord cutting and draw in younger audiences who have shunned traditional cable and satellite subscriptions.
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