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Disney+ Scripted EMEA Boss on Risk-Taking, ‘Rivals’ and Reaching the Right Audience: “We Say ‘No’ a Lot”

It certainly feels like Disney+ EMEA (Europe, Middle East, and Africa) scripted originals are in a good place. That’s according to the man in charge, Lee Mason, executive director of scripted originals, EMEA Disney+, who sat down with The Hollywood Reporter for an interview on how his team’s successes are shaping the streamer’s strategy.

“I’m feeling positive,” Mason, previously the commissioning editor for drama at Channel 4, says. “[Especially] off the back of Rivals and A Thousand Blows.”

These two shows — vastly different in terms of genre — have a lot in common, the executive argues. “My feeling has always been about not moving too far away from what Disney+ is,” Mason explains. “That’s characters you care about, worlds that intrigue you and stories that move you. That’s got to be the starting point.”

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