Euphoria made a triumphant return to HBO on Sunday.
The Season 3 premiere drew 8.5M U.S. viewers in three days across linear and streaming, outperforming the Season 2 premiere by 44%, per the network.
The episode was expected to draw a large audience given the buzz surrounding the two trailers released pre-premiere. Just ahead of the premiere, Deadline exclusively reported that the second trailer for Season 3 amassed 157M views in two days. It broke a record that the previous Euphoria Season 3 trailer already held, besting its predecessor by 57%.
Per HBO, Euphoria has been the top title on platform globally since the Season 3 debut night.
Euphoria exploded after its first season and has only grown in popularity as many of its main cast have become stars in their own right. HBO says it is now one of the most-watched series in the network’s entire
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