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European Streamer SkyShowtime to Launch Premium Tier (Exclusive)

SkyShowtime, the European streaming joint venture of Comcast and Paramount Global, on Tuesday unveiled the upcoming launch of a new advertising-free premium plan, which will be offered alongside its existing “Standard With Ads” and standard, previously named “Standard Plus,” plans. 

The introduction of SkyShowtime Premium follows the launch earlier this year of the ad tier and will become available in all of the streamer’s more than markets simultaneously on Oct. 29, including Bulgaria, Croatia, Czechia, Denmark, Finland, Hungary, Norway, the Netherlands, Poland, Portugal, Romania, Slovenia, Spain, and Sweden. 

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Pricing for the Premium plan starts from €8.99 per month ($9.87) but will vary from market to market, compared with the Standard Plan whose cost starts from €5.99 ($6.57), and the Standard With Ads plan starting from €3.99 ($4.38). The prices of the existing plans will not change.

“The Premium plan is ad-free and features

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