Even Google Maps Has an AI Assistant Now

Tech companies really want you to start talking to their products. And sure, that makes sense for an Amazon Echo, or even ChatGPT’s voice mode, but I’m not sure I need to talk to my apps. Google disagrees: The company is now rolling out “Ask Maps” to iOS and Android users in the U.S. and India, making Google Maps the latest such product to implement an AI assistant. It begs the question: Will you talk to your navigation app while out on the road?

Google’s pitch for Ask Maps is this: Rather than search for generic stops along your route (e.g. “coffee,” “gas station,” or “hotel”), you can “Ask Maps” complex questions to increase your chances of finding something specific. One of Google’s example questions is, “My phone is dying—where can I charge it without having to wait in a long line for coffee?” That’s a tall order not usually fit

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