JioHotstar, the Indian streamer, has passed 100 million subscribers.
The service launched in February following the merger of Reliance Industries’ Viacom18 and Disney’s media assets in India, with its bosses telling Deadline, “At our scale, we can’t afford to fail.”
It appears to be so far, so good, with the streamer today revealing the nine-figure subs base, putting it in a good position against rivals such as Netflix and Prime Video.
With predecessors JioCinema and Disney+ Hotstar both having millions of subscribers, the news perhaps isn’t unexpected, but the company said JioStar CEO of Digitial Kiran Mani said the “milestone not only underscores India’s limitless potential but also strengthens our commitment to pioneering category-first experiences at an unprecedented scale.”
“We have always believed that world-class entertainment should be accessible to all, and crossing 100 million subscribers is a testament to that vision.”
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