My favorite modern iPhone was the iPhone 13 Mini. It solved the battery woes of the iPhone 12 Mini while keeping the same one-handed form factor. However, the phone didn’t generate enough sales, and Apple killed and replaced it with a Plus model.
Even the Plus model failed to capture the public’s attention, and Apple quietly sunsetted it last year, replacing it with the sleeker, slimmer iPhone Air. Earlier reports suggested that the iPhone Air was not selling well and seemed like another failure. However, new data from Ookla’s Speedtest Intelligence suggests that those reports might be exaggerated.
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The iPhone Air captured a 6.8% share of the US market in Q4 2025. That might not sound like a lot, but consider this: the iPhone 16 Plus, the model it replaced, only managed a 2.9% share during its launch window. Apple more than doubled the performance
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