WTSL, the Silver Lake-backed investment firm led by Patrick Whitesell, is getting into the management business, bringing on former WME Sports co-head Josh Pyatt to launch the new division, WIN Artists.
Pyatt will also be joining WTSL as a partner, and will also work for WIN Sports Group, the firm’s football talent agency that was built out of its acquisition of WME’s NFL representation business last year. The agent had left WME Sports last summer as part of that deal. The new banner, WIN Artists, will represent a roster of sports stars outside of the field, with the goal to widen its lens to musicians, creators and more.
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“It seemed like a natural time to have Josh come in and lead this inside of WIN and create our artist group,” Whitesell tells The Hollywood Reporter, comparing the current moment to the boom
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