Korean streamer Tving unveiled several plans to expand its coverage of the professional Korean baseball league (KBO League) after a successful first year, making a big bet on boosting subscriptions through live sports.
This expansion will include more user-friendly features on the platform and increasing its programming of the weekly baseball show “Tving Super Match” from once to twice a week from the start of the regular season on March 22.
A joint venture between CJ ENM Entertainment Division, Naver and JTBC, Tving fended off competition from Netflix and Disney+ and Korean streaming platform Wavve to sign a three-year contract with the popular KBO League for 135 billion won ($93 million) to offer online streaming service of the KBO League from 2024 to 2026.
The league first started in 1982 and currently features 10 teams from around South Korea.
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