EXCLUSIVE: Kristi Cook, the entertainment journalist and founder of the pop culture platform Spill Sesh, has struck an audio-video partnership for her podcast Weekly Teacap with The Roost.
The deal, which lasts one year, is designed to scale the show’s advertising, sponsorship and distribution opportunities.
The Roost, the podcast network that hosts podcasts such as This Past Weekend with Theo Von, will provide Weekly Teacap with sales representation and strategic support across monetization, hosting and platform distribution. Cook will retain full ownership of the intellectual property and creative control of the show.
“This partnership is incredibly exciting,” said Cook. “The Roost really understands the vision for Weekly Teacap and how fast this space moves. They’re as passionate as I am about bringing in partners in a way that feels seamless with the content. The creative conversations we’ve had already make me even more excited for what’s ahead. It feels like the start
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