EXCLUSIVE: Lionsgate’s 50 Cent Action, the FAST channel curated by Curtis “50 Cent” Jackson has become the #1 action channel on both The Roku Channel and LG Channels, we’ve learned.
50 Cent Action first debuted with an exclusive launch on Roku, where it quickly became the most-watched action channel on The Roku Channel in Q1. Its recent rollout on LG Channels has already achieved the same milestone—cementing the channel’s appeal and momentum across the FAST space.
In addition, 50 Cent Action also went live on Vizio’s WatchFree+ and Sling TV’s Sling Freestream today.
50 Cent Action is one of the first talent-branded FAST channels. Jackson will be front and center at LG Ad Solution’s NewFronts presentation on Monday, May 5, where he will appear for a live Q&A with the company’s CEO Michael Hudes to discuss the successful growth of the channel and what’s coming next.
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