‘Love Is Blind’: How A Small Town In Sweden Took On One Of Netflix’s Biggest Franchises

EXCLUSIVE: Around one hour’s drive from Stockholm in the Swedish countryside, the small town of Strängnäs has recently found its place on the cultural map as the home of numerous versions of Netflix’s Love is Blind.

Although he’s not in Sweden looking for love, Netflix EMEA chief Larry Tanz finds himself in the famous pods chatting with Deadline about this little known hub from which the streamer executes one of its biggest global franchises, and the new versions just keep on coming.

Tanz is in Sweden for the first time visiting the Polish Love is Blind, the sixth version to have filmed at the hub, with The Netherlands due next and Sweden, Germany, France, Italy and the UK having come before them. The colossal number of versions currently filming in Strängnäs mean that the town is occupied with a crew of hundreds of people for around 40 weeks of

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