Netflix has been receiving a mix of praise and jeers for its first NFL broadcasts, but one of the most controversial aspects is a commercial. Coca-Cola paid to have its now-infamous 2024 Christmas ad played during both the Kansas City Chiefs vs. Pittsburgh Steelers game and the Baltimore Ravens vs. Houston Texans game. The company used generative AI to create the commercial, and it just looks uncanny and sloppy.
The ad aired multiple times on Netflix’s Christmas Day broadcasts, drawing ire each time it popped up. (The ad previously caused controversy when the corporate beverage giant debuted it in November.) See reactions from Netflix viewers below.
Videos by PopCulture.com “Wow, that AI Coca Cola commercial is freaking terrible. Woof.” (source) “Coca-Cola AI commercial on Christmas, truly disgusting” (source) “Why does coca cola have an AI commercial. Y’all literally have money to hire artists” (source) “This AI
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