Netflix is looking to expand its relationship with the NFL by adding a Thanksgiving Eve matchup and one international game to its current Christmas Day doubleheader.
The international game would likely be in the season’s opening week, according a report in the Wall Street Journal on Monday. Netflix secured rights in 2024 to two NFL games on Christmas Day, taking a leap forward in live sports. It’s in the final year of a three year deal. The WSJ said it paid about $75 million a game.
Netflix has been cautiously growing in live sports, including a long-term partnership with the WWE. NFL games are consistently among the most viewed television and have done well for the streamer, which also has a deal with Major League Baseball to carry multiple games a year, including on Opening Day, the Home Run Derby during the All-Star Game break in July, and the Field
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