Peacock is adding an AI feather to its flock. The NBCUniversal property said Friday it will launch several new features to its mobile app, most notably a TikTok-like vertical video experience narrated by an AI version of TV personality Andy Cohen.
The feature, called “Your Bravoverse,” will enable app users to swipe endlessly — if they want — through a playlist of clips from their favorite Bravo shows, all narrated by the Cohen AI. The app will also stream live NBA games in a 9:16 vertical format and introduce two new mobile games.
Peacock said there will be a section for vertical video on the mobile app starting this summer, replacing the current download button in the main bottom navigation.
The new Peacock features capitalize on the AI frenzy and join the bandwagon of mobile users who have become accustomed to the vertical, swipeable nature of consuming content, such as on TikTok and
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