EXCLUSIVE: A non-franchise movie is making waves at the box office and we’re talking about Amazon MGM Studios‘ Project Hail Mary.
Sources tell us that the previews for the Phil Lord-Christopher Miller directed sci-fi production are north of $11M, which takes us to an upper stratosphere that’s ahead of another non-franchise movie, Christopher Nolan’s Oppenheimer ($10.5M). It’s also ahead of all the comps for original pics that many tracking services were pegging it to: F1 ($10M previews), Sinners ($4.7M) and Weapons ($5.7M). Project Hail Mary is based on Andy Weir’s 2021 New York Times bestseller.
In terms of the previews rollout, Amazon MGM Studios had twenty-nine 70M shows last weekend (single shows on Friday, Saturday and Sunday), followed by Prime member screenings on Monday in PLFs and Imax, as well as tonight’s shows.
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