Could the next Squid Game, Lupin or Money Heist hail from Latin America? TV history teaches us you cannot engineer a global hit, but with three tentpole projects launching in the next few months, Netflix is stacking the odds in favor of the next worldwide watercooler show coming from the region. Each of Netflix’s big three is a local landmark, the streamer’s biggest show out of its country of origin. Or, in the case of Senna, the biggest ever from the region. This is super-premium TV, Latin America-style.
To break through the clutter, everyone is looking for IP, something that will tempt an audience to sample a show. That being the case, curiosity and anticipation levels are sky high for 100 Years of Solitude, the series adaptation of Gabriel García Márquez’s magical realist masterpiece, which filmed in Colombia. Out of Argentina there is comic book adaptation The Eternaut —
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