The so-called streaming wars are morphing into the sports wars.
“The streaming world is different than the linear world. The big bundle protected linear in a way that streaming doesn’t have that protection. So one way to protect it is continuity in the sports calendar,” said Comcast CFO Jason Armstrong.
He told investors at the MoffettNathanson media conference in NYC he finds it “helpful” that Disney is pricing it upcoming standalone ESPN streaming app at $29.99 a month. (Peacock Premium is currently $7.99, Premium Plus $13.99.) Disney announced the pricing and name yesterday for the flagship DTC service available standalone or bundled with Disney+ and Hulu.
Armstrong said Comcast bid for the NBA last year “because It fits exactly what we needed. We had a real void in the second quarter. [It’s] when you get into the heart of the playoffs. The playoffs have been fantastic, right?
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