Bluey was at the forefront of pop culture discourse for several weeks in the spring, as plenty of adult critics discussed how much the animated show meant to them. Its target audience probably didn’t read much of that discourse — kids under 10 aren’t big consumers of that sort of thing — but they (and their parents) kept watching week after week.
The series never fell off Nielsen’s top 10 streaming charts in 2024 — it’s been a fixture dating back to fall 2022, in fact — and ends the year as, by far, the most streamed show in the United States in terms of total viewing time. Nielsen says viewers watched 55.62 billion minutes of Bluey on Disney+ from Jan. 1-Dec. 29 (the end of Nielsen’s reporting for 2024), coming within striking distance of the all-time yearly record of 57.7 billion minutes that Suits set in 2023.
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