Are smart glasses cool yet? In certain circles, the answer would likely be yes, but there are still plenty of people who’ll need more convincing (and yes, I’m one of them).
This week, we got a hint of a possible new entrant to the smart glasses market — one with the potential to put a stylish new twist on tech specs. British tech company Nothing is best known for making smartphones and headphones, but according to Bloomberg, it’s considering branching out into smart glasses.
The company is hoping to launch the glasses in the first half of 2027, said Bloomberg, citing people familiar with the matter. The glasses will reportedly feature cameras, microphones and speakers, and have AI capabilities that will largely be handled off-device. Nothing declined to comment on the rumors.
Smart glasses are booming as a product category, with Counterpoint Research identifying 139% year-over-year growth for the segment in the second half
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