Get ready to see Stranger Things everywhere.
Ahead of the show’s fifth and final season next year, Netflix is launching what it is calling “Stranger Season,” with experiences and activations, new consumer products and a new comic book collection, all meant to make the hit series impossible to miss over the next few weeks and months.
Among the new offerings are a partnership with the fitness brand Peloton, which will launch a Stranger Things-inspired Peloton Lanebreak level. Peloton Lanebreak combines music and interactive elements into its fitness product, with the company promising visual elements and music from the show in the 20-minute class.
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“We’re always looking for new ways to make fitness fun and engaging, and this collaboration with Netflix is the perfect example of that,” said Jim Green, group product manager at Peloton. “By combining the thrill of
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