EXCLUSIVE: Wonder Project, the independent producer of series like House of David, has teamed with pedigreed AI startup Luma to launch a new company, Innovative Dreams.
Described as a blend of production services provider, R&D lab and post-production and visual effects house, the new company is backed by Amazon Web Services. Wonder Project has had a multi-year relationship with Amazon MGM Studios, and runs a subscription service housed on Prime Video, where its originals also stream.
Innovative Dreams is championing what it says is a new method it calls “real-time hybrid filmmaking.” The company’s CEO, Jon Erwin, who also founded Wonder Project along with Netflix alum Kelly Merryman Hoogstraten, says the approach combines performance capture, virtual production and visual effects. It infuses generative AI technology into every stage of production, looking to widen access to tools historically available only to well-resourced A-list filmmakers like James Cameron.
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