The National Football League is making its long-gestating flag football league official, lining up a murderers row of investors and partnering with TMRW Sports to launch the league, which will include both women’s and men’s teams.
The NFL announced the deals Monday, with TMRW (best known for its golf league TGL) serving as an operating partner. Investors will include Silver Lake Ariel Investments/Project Level, Bessemer Venture Partners, Blue Pool Capital, and Dynasty Equity, with well-known athletes also joining the cap table, including Tom Brady, Peyton Manning, Serena Williams, Billie Jean King, Joe Montana and Alex Morgan, among many others.
Media and sponsorship deals are still in the works, as are the specifics around launch timing, though sources have said that the NFL would like to get the league up and running ahead of the 2028 Los Angeles Olympics, which will include flag football as sports for both women and men. The
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