EXCLUSIVE: Liz Parker, a 20-year veteran of publishing, media, and entertainment most recently at Verve, has launched Parker Projects, an IP management and advisory company that will rep a roster of authors and creators while advising companies and brands on their IP strategies.
Parker’s new company will operate at the intersection of IP and media, a space she believes has never been more critical or more complex. She’ll rep artists at various stages of diversification, with a focus on long-term impact and career control. As an advisor, she specializes in media strategy, creative dealmaking, and building IP ecosystems for companies of all sizes, helping organizations create storytelling mechanisms that maximize revenue and drive growth across their full operation.
Based in Los Angeles, Parker spent the last eight years building and leading the IP business at Verve — now a full-service division of the agency — which during her
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