It hasn’t exactly been the best week for frequent YouTube viewers. Users have been taking to social media to voice concerns over unskippable, 90-second ads across all YouTube videos, and it turns out that was just the tip of the iceberg. YouTube is also raising prices on its ad-free Premium subscription, with increased rates already live for new subscribers.
Key Details: None spared: YouTube Premium is raising subscription rates on all plans. Different rates: Depending on the plan, prices will rise from $1 to $4 per month. Denial: YouTube has pushed back on reports that it is rolling out longer, unskippable pause ads. 
Free Trial
YouTube Premium prices are rising between $1 and $4 per month. Customers can see the new pricing schedule for ad-free YouTube in the table below:
YouTube Premium plan Old price New price Increase amount
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